A Solo Super Bowl Premiere is Pretty Much Confirmed

Over the last couple weeks it’s become more and more likely that we’ll be getting the first trailer for Solo: A Star Wars Story this weekend, and not it looks pretty much confirmed that we will see that during the Big Game on Sunday.

This all started when three weeks ago I was told that the trailer wouldn’t be playing on anything like Good Morning America, but instead on football. That narrowed things down to a Sunday. Since then a lot of hints saying we’d see it on Super Bowl Sunday came out, and it all reached a height with people finding officially licensed Star Wars Super Bowl pins.

Now there’s even more solid confirmation from two separate sources.

The first is The Hollywood Reporter, which said this yesterday:

“The marketing campaign for Solo: A Star Wars Story is widely expected to kickoff during Super Bowl LII upon the release of the first ad for the summer 2018 tentpole, according to industry insiders.”

If one of the biggest Hollywood trades saying it’s coming isn’t enough for you, Kristian Harloff overheard at the Black Panther premiere that the trailer would be coming this weekend. That revelation starts at 17:30 in his latest podcast:

People complaining that “non sports fans” won’t be able to see the trailer are just being stupid and uninformed as Disney placed the trailers for both The Force Awakens and The Last Jedi on Monday Night Football and the trailer for Rogue One on the Summer Olympics. With 110 million people watching the Super Bowl, many of which aren’t even sports fans, there will actually be more people watching the first look at Solo: A Star Wars Story than any of those previous trailers when they debuted.

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

Lucasfilm Animation is Staffing Up for a New Star Wars Series

We all knew it was coming, but Lucasfilm Animation is hiring a lot of people for a new episodic TV series. With Rebels ending in another month or so, it will be a long time before we see or even hear about this series as people at Lucasfilm have hinted that such an announcement wouldn’t come until the next Celebration, which is in 2019.

Lucasfilm Animation is looking for a Storyboard Artist, Concept Designer, Director, and an Associate Editor right now. But there will likely be even more as things ramp up over the next year.

Although the series won’t be announced until next year at Celebration, it probably won’t be a long wait until we see it as it’s likely to launch on Disney’s streaming service in the latter half of 2019. The only question now is where the series is set, although post-ROTJ does make the most sense with Episode IX releasing that December and the Sequel Trilogy coming to an end.

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

More Star Wars Super Bowl LII Merchandise Found

After a good amount of evidence was found suggesting something Star Wars related is happening at the Super Bowl, more merchandise has been found to back it up. Yakface found two more officially licensed Star Wars pins for Super Bowl LII.

This one was found in a super market:

And this pin was found on Ebay:

Here’s the big thing: the game isn’t running on a Disney-owned network. It’s on NBC this year. I’ve yet to see someone offer a good explanation as to why these pins exist when Disney doesn’t get free promotion this time around…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

It’s Pretty Safe to Expect a Solo Super Bowl Premiere

Normally it’s not wise to try to peg a specific date for an unreleased Star Wars trailer, but the case of Solo: A Star Wars Story is a unique one given when its releasing and how Lucasfilm tends to market Star Wars movies in the Disney era. After multiple bogus dates have come and gone, it does indeed look as if we’ll get our first teaser trailer for Solo on a Sunday as expected. Right now all the actual evidence is pointing to a Super Bowl premiere:

1. The only licensed merchandise that isn’t NFL related that’s being sold for Super Bowl uses Star Wars. This likely points to Disney being a pretty big sponsor on the game next weekend.
2. Outlets that have been very reliable with scoops in the past are hearing that the premiere is definitely on Super Bowl Sunday.
3. Last year Disney bought Super Bowl spots for Guardians of the Galaxy, Vol 2. and Pirates of the Caribbean: Dead Men Tell No Tales. In 2018 Avengers: Infinity War is opening the same weekend Guardians did and Solo is opening in the same weekend that Pirates released in.

That last point is likely going to be how they debut the teaser next Sunday. For Pirates they bought a 30-second spot during the game, and then immediately posted the full trailer on YouTube. With a 30-second spot costing more than $5 million, this is the most likely avenue they’ll take to debut the first look at Solo: A Star Wars Story.

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

More Evidence of a Big Game Debut for the Solo Trailer

Last night a big crumb pointing to a Super Bowl debut for the Solo: A Star Wars Story trailer was found, and now there’s another hint that we’ll be seeing the trailer in two weeks on the final Sunday of the NFL season. This is another bit of evidence that backs up when I heard last week about the trailer arriving during football on a Sunday.

At 12:40 in the latest Weekly Planet Podcast, they say:

“I heard from somebody who’s in the know who said that it’s 100% the Super Bowl.”

Right now there’s a lot more evidence that we’ll be seeing the trailer on Super Bowl Sunday than any of the other dates that are being falsely spread around social media right now. Whether they’ll show the whole trailer on the air or do a shorter spot and then the trailer online is up in the air, but it’s a safe bet to expect it in two weeks rather than earlier…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

Possible Hint at the Solo Teaser Date

Over the last couple of days more and more predictions as to when the Solo: A Star Wars Story teaser would hit have been spread around. And all of them (January 24th, 26th, and February 8th) are likely wrong. I heard last Monday that it would show up during football, but not specifically what game it was. Tonight a big clue has popped up to hint that it will indeed be arriving on the biggest football Sunday.

A user on the StarWarsLeaks subreddit found an officially licensed Super Bowl LII pin that features R2D2 on it, and had this to say about it:

“This was being sold at the official Super Bowl store at Mall of America. It was the only thing incorporating the ip of another entity.”

The comment about it being the only thing that incorporates a license other than the NFL is a big flag there. If Disney ends up being one of the key sponsors of the big game in two weeks, it’s very plausible that the NFL would capitalize on that with licensed merchandise like the pin above.

But don’t expect to see the full teaser during the big game. With thirty second spots going for $5 million each, it’s way too expensive to run a full trailer. What’s likely to happen is similar to what went on with Pirates 5 last year. They’ll buy a thirty second spot for the movie during the game and then post the full teaser online after that. It gives them double the marketing exposure, both during the game and then the “extended version” later.

So right now if I were betting on a day that the teaser will arrive, it’d be Super Bowl Sunday. It’s the day that makes the most sense and it fits with what I heard about the teaser arriving during football…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

The Solo Trailer is Coming Very Soon…

Now that we have the final trailer for Star Wars Rebels, it sounds like we’re about to get the first teaser for Solo: A Star Wars Story.

Entertainment Weekly’s Anthony Breznican told a follower on Twitter yesterday that we’ll not have to wait much longer for it:

How would he know? Well, this ties in to something I posted the other day. Entertainment Weekly is one of many additional companies that are part of the overall promotional push for Solo. They have exclusive images from the movie that they’re going to publish either right before or right after the teaser release (most likely, after). There are also many other companies involved with this, and for some of those the deadline they have given to people connected with the projects is actually well before the Super Bowl.

And for the record I never posted a specific date for the trailer release, unless it’s 100% confirmed it’s dumb to do that. I just posted that I was told it would be on A Sunday, not a specific one and I was sure to not say any specific one. But that didn’t stop people from lying to say that I did. It’s just sad that a certain Star Wars blog is so obsessively trying to debunk people that they’ll make up lies about what people say just to do it…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

Analyzing the Possible Solo Trailer Dates

We’re facing the imminent release of the first teaser trailer for Solo: A Star Wars Story, and there is some confusion out there as to when exactly it’ll drop and on what day. There’s also a lot of crazy speculation that isn’t backed up with anything other than emotion, so lets take a look at the most logical days.

As I said on Monday, the trailer is going to drop on a Sunday. That’s because it’s going to be released during football, but just because it’s football that doesn’t immediately mean it’s coming during the big game on February 4th.

There are three Sundays for the NFL left this year:

  • January 21st – AFC/NFC Championship: This coming Sunday has a lot going for it. The NFC Championship between the Vikings and Eagles is going to be the most-watched game of the weekend, and it’s going to be on during prime time viewing. That’s the perfect time to drop a trailer during halftime. It’s also much cheaper for Disney to buy an ad on Fox during the NFC Championship than during the Super Bowl.
  • January 28th – The Pro Bowl: No one cares about this game. No one watches it. Even though it’s going to be on ESPN and Disney owns the network, putting trailer on a game most people will be ignoring isn’t the smartest move.
  • February 4th – Super Bowl LII: Aside from the fact that no Star Wars movie has ever run an ad during the Super Bowl (and every Star Wars movie before 2015 came out the same weekend as Solo), there are people hoping for this. But there are a lot of things going against it. The first is the ad cost, and to buy an ad on NBC during the big game will cost more than $5 million for thirty seconds. The second is word floating around that they want it out before the end of January, which would rule out the big game. And the last thing is some promo-related stuff that’s going on behind the scenes that would point to some kind of big Solo marketing push happening in the weeks before the game. It could always happen during this game, but I wouldn’t be shocked if it’s well before it.

As for when we’ll learn of the trailer, well the Star Wars Show is a possibility but I wouldn’t bank on it. For The Last Jedi trailer that aired during Monday Night Football, they didn’t announce it until the Sunday before the game. So with Solo, I would expect the same and not get hyped up for the Star Wars Show and expect a Saturday announcement. That way if they do use the Star Wars Show to do so, it’d be a nice surprise instead of disappointment and anger…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

Disney Confirms the May 25, 2018 Date for Solo: A Star Wars Story

This morning Disney released their official 2018 press kit, which basically is announcing their slate of movies for the coming year…complete with their official release dates. As part of these press kits they include pictures and a plot synopsis for the movies. While they didn’t include any pictures for Solo (likely due to Entertainment Weekly having an exclusive reveal coming up), they did include a synopsis that confirms the movie is not being delayed until December:

Board the Millennium Falcon and journey to a galaxy far, far away in Solo: A Star Wars Story, an all-new adventure with the most beloved scoundrel in the galaxy. Through a series of daring escapades deep within a dark and dangerous criminal underwolrd, Han Solo meets his mighty future copilot Chewbacca and encounters the notorious gambler Lando Calrissian, in a journey that will set the course of one of the Star Wars saga’s most unlikely heroes.

Solo: A Star Wars Story releases in U.S. theaters on May 25, 2018.

The release of their 2018 press kit also means that the first look at Solo is coming very, very soon…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.

Sorry Internet, Solo is Not Moving to December

As we wait the imminent release of the first teaser trailer for Solo: A Star Wars Story, the Internet is still preaching a bogus hope that the movie will be delayed until December…when all of the evidence points out that it’s far too late for that to happen.

I’ve written before why Disney wants Solo to release in May and while that article is a little old the core of it remains true. Disney has wanted Star Wars in May since they bought Lucasfilm in 2012.

Before JJ Abrams needed more time to remake A New Hope, Star Wars: The Force Awakens was internally scheduled for May 21, 2015. When they delayed the movie, Disney put Brad Bird’s Tomorrowland in the open release date. Likewise Star Wars: The Last Jedi was originally set for May 24, 2017 (one day before the actual 40th anniversary of Star Wars). When Rian Johnson needed more time for a script issue, Disney delayed the movie and moved Pirates of the Caribbean: Dead Men Tell No Tales from its July date to the open May release. And of course Episode IX was also originally set for May 26, 2019 before JJ Abrams came on board.

Still, some of the people pushing their desperate conspiracy theory of a Solo delay point to Fox’s New Mutants as an example of a movie that can be delayed very late, but the two situations are completely different. The biggest things Solo has going for it that prove it’s too late to delay are things that Fox didn’t have to worry about with New Mutants:

  • Merchandise: This is one of the biggest reasons for Disney to release a Star Wars movie as the money Consumer Products makes off the toys and tie-in merchandise is phenomenal. The LEGO sets, Hasbro action figures, assorted merchandise, and tie-in books are all coming out in April/May. There are way too many “stakeholders” involved with the release in May to delay it and leave merchandise on shelves for the rest of the year with no movie in theaters.
  • Promotional Tie-Ins: As with the merchandise there are always additional promotional tie-ins with a Star Wars movie, and once again these are all set in motion for May of this year. And just like with the toys and books, there are many companies involved with this and they’ll be burned by moving the movie to December when their promos are set to happen in May.
  • Deadpool 2: The same day Fox delayed New Mutants, they also pushed up Deadpool 2 by two weeks so it’ll release before Solo. The reasoning for this was specifically stated to be that Fox wanted to avoid the second weekend of Star Wars (which December proved to still be strong). Fox knows that Star Wars isn’t moving, so they moved Deadpool to release before it in an attempt to salvage what could’ve been a disaster.
  • Disney’s Release Schedule: One thing some Star Wars fans don’t understand is that Disney doesn’t revolve around Star Wars. It’s just one cog in their larger release schedule and part of a bigger plan for their overall yearly box office. I wrote before how it fits into their summer schedule (yes, even with Avengers), but Disney also doesn’t want the movie anywhere near December of 2018 where they’ll have both Wreck it Ralph 2 and Mary Poppins Returns in theaters. Releasing Star Wars two days before Mary Poppins isn’t in Disney’s best interest where three weeks after Avengers and a month before Incredibles 2 makes them more money. Because despite what people like to think, Star Wars are kids movies and Disney doesn’t want two movies with similar audiences releasing days apart.

And of course, they already have the Solo: A Star Wars Story teaser posters hanging in theaters with the May 25th date. But until that teaser trailer is officially announced (very, very soon), you’re going to continue to see people trying to convince you the movie is being delayed to December. You’ll probably still have people claiming that when they’re sitting in the theater on May 25th and watching the movie…

Jeremy has been active on the web since the 90s. He’s written for sites such as IGN and Furious Fanboys and even once worked on Star Wars Galaxies (RIP). A long time ago in a galaxy far far away he used to Podcast about Star Wars with friends.